Our first names


The first name in developing talent

Helen Baxter knows that every First Name has potential. As the Head of Talent Management in Human Resources at First Names Group she is passionate about helping people to learn and to grow. Based in Jersey, Helen works tirelessly to ensure organisational efficiency across the Group, unleashing her full competitive energy to discover individual strengths.

You can achieve far more than you think you are capable of…

There is no such word as ‘can’t’ in Helen’s vocabulary. She is virtually unstoppable – throughout her nearly twenty-year career at blue chip companies she has been thrown in at the deep end and come out tops. After qualifying with a BSc in Economics from the London School of Economics, she joined a graduate management programme at a major European logistics company. Helen is well versed in a wide range of assessment tools including the Myers-Briggs Type Indicator, FIRO-B, Predictive Index, Hogan and Lominger Voices. She has won three Recruitment Advertising Design (RAD) awards for recruitment campaigns.

Career paths do change. Helen has the flair and confidence to give people the right amount of stretch and experience. She provides clear insight on what change is needed and why, and her contagious optimism helps people understand the ‘how’.


With her ‘anything is possible’ mantra, Helen makes an equally big impact on people outside of work. She loves to swim, bike and horse-ride and treasures time with her young family and friends. She generously shares her home with a guinea pig, rabbit and pony, which brings a level of complexity to the domestic environment. Adding four children (including triplets) to the mix means that the only thing that may not be possible is a lazy weekend lie-in.